In a previous blog I covered how and where to find images for your website. Now you probably want to know what to do with them and how to optimise them (unless you get your friendly website designer to do that for you…).
Continue reading “How to optimise images for the web”
A website without images is pretty dull. Good use of imagery can attract people to your website, help them understand what you offer, and reveal your brand personality. So you should definitely include images, but be careful about what they portray, and from where you source them.
Continue reading “How to Source Website Images like a Pro”
Question: How many web designers does it take to screw in a lightbulb?
Answer: Does it really need to be a lightbulb?
As a web designer, I couldn’t help but laugh at this. Because it sums up the disconnect that can happen so easily between a web designer and their client. Especially if the brief is too, well, brief…
Continue reading “Why Web Design needs more than a brief brief”
In one of my previous posts [How to find a good website designer for your small business] I mentioned that there were seemingly a lot of people who’ve had a falling-out with their web designer. Part of the remedy is to find a web designer with who you “click”. But what happens after you’ve clicked and the design relationship develops? To avoid the pain of a break-up down the track, consider these 10 dos and don’ts for getting along well with your web designer.
Continue reading “10 dos and don’ts for web design clients (or How to not break up with your web designer)”
The web is a colourful place. Unlike print media, there’s no extra cost to use as many colour variations as you want on a website. Once limited to a “small” palette of only 256 colours, the advances in colour display technology mean colour is almost limitless. Of course, that doesn’t mean you should go wild with it.
Continue reading “All the colours of the World Wide Web – just not all at once, ok?”
I hear you ask: “How do I find a Good Website Designer for my Small Business?” What I’d love to answer is: “Hey, look no further! You’ve found my blog. You’ve clicked on the link to this post. I’m a good web designer who creates websites for small businesses.” Tick. Tick. Tick. What more do you need?
Continue reading “How to find a Good Website Designer for your Small Business”
The start of a new year is a good time to reassess the state of your business and your website. Take a really good, hard, critical look at it. Is it refined like “My Fair Lady” or more like the original Eliza Doolittle – a bit rough around the edges? View your website from the perspective of a new potential client. What would they find? What impression would they get? Does it just need an update or a complete website redesign?
Continue reading “Is it time to Revamp your Website?”
Unless you were under a rock in the Outback on November 20, you probably heard about ClickFrenzy. “The sale that stops a nation” turned into “the sale stopped by a nation” when their web servers went into meltdown in the opening minutes, despite earlier assurances that they were ready for the demand. Your startup business may never attract that amount of traffic, but it doesn’t mean you shouldn’t give careful consideration to your web hosting needs. Continue reading “The Importance of Web Hosting – the Basics”
Over time you’ve put your business online, piece by piece. You started with a website. Perhaps you added a blog. Then you decided to get on the Facebook bandwagon. And started tweeting. Maybe joined LinkedIn. What about a Pinterest page? How on earth do you connect all these together to form a cohesive online marketing presence??
Continue reading “Connecting your Website and Social Media”
When you decide to put your business on the web, one of the first things you need to think about is the domain name. You’ll be stuck with it for a (hopefully) long time, so don’t make a hasty decision. The best domain names are meaningful and memorable (or at least easy to remember). Here’s some advice on how to choose one. Continue reading “How to Choose a good Website Domain Name”